Fusel has held the interim position since September 2020, overseeing the global strategy of the manufacturer-distributor.
He will lead the development of ambitious expansion plans as Dewey works bbc studio Oversees diversity and inclusion initiatives and many other areas of the business as well as increasing commercial returns to 30% over the next five years.
“Over the past year, Tom has proven himself to be an outstanding leader for BBC Studios, driving the company through its most difficult times with both conviction and compassion and delivering strong results,” said Davey.
Fussell said: “BBC Studios is a core part of the BBC Group and increasingly supports all of its strategic priorities, from unparalleled high-priority content and fairness to online and of course, commercial revenue. With the ambition to serve British and international audiences in new ways, my role is Work With everyone at BBC Studios to strengthen and transform what we do for the future.”
Fussel, who will also be a member of the BBC’s executive committee, joined the then BBC Worldwide in 2016 as chief financial officer and took the same role two years later when the distribution organization merged with the production organisation. He is the former CFO of the Shine Group and the Director of Finance at Random House in the UK.
They face many challenges as the commercial organization emerges from Covid-19.
While the public service BBC is funded by license fees and was therefore less damaged by the economic effects of the pandemic, the BBC was hit by a downturn in the studio advertising market and production gaps as EBITDA fell 17% to £151m ($205m). happened. ) and returned £137m ($187m) to the BBC. More than 50% of BBC Studios’ shows were previously put on ice for several months during the lockdown and came back at additional costs after production returned.
The time taken after Davy’s move in September 2020 had fueled speculation about the appointment process.
Fussell initially told employees that he would not apply permanently for the role and several senior women, including All3Media boss Jane Turton, former Endemol Shine Group CEO Sophie Turner Ling and now-Sky Studios head Cecil Froit-Cotaz. The candidates were changed. Lowered it in late 2020 / early 2021.
Fusel was tipped to be the frontrunner from around March 2021 but Deadline reported in May That the BBCS had gone back to the market in search of a replacement for Dewey, the move was ordered by chairman Richard Sharpe.