Kangana Ranaut’s mega budget action packed thriller, dhakadiHas started poorly at the box office. While the opening day was expected to be around Rs 1 crore. 4 crores, the collection is disastrous considering the high cost associated with the project. As per our estimates, the film has collected in the range of Rupee. 1.05 to 1.45 crore opening day.
The collections were shocking across the board – be it single screen or multiplexes and the footfalls have not even extended to evening and night shows. The critics’ reviews are negative and the initial days don’t have enough audiences to understand the word of mouth. With this opening, very little is left for this film starring Kangana Ranaut and Arjun Rampal, but it is a definite eye-opener for the industry.
When the film rode on gorgeous action sequences, it looked like a dark film, devoid of any commercial trappings. Here, more than stardom, it is the genre that has no reach among the audience, and this has been proved time and again. Action as a genre works only when it has the right elements of entertainment and makers need to be smart before investing in such genre projects.
There were several shows across the country that were cancelled, and some cinema owners have already started requesting ZEE to drop the obligation of screening the film, as they want to replace it. maze 2,
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