During a call with analysts todayfrom the authorities nexstar Media group reveals how they expect to turn CW In a more cost-conscious broadcast network that appeals to a wider audience. Turns out The CW is closer to a goal that no one could have imagined.
According to Nexstar president and COO Tom Carter, the reality is that the average CW viewer is 58 years old—which he thinks is also the broadcast network with the lowest ratings of all five. Because the CW is home to teen lovers like riverdale, all American And flamboyantNews of its 50-something appeal garnered more than a few laughs online.
“If the average age was 40, I would have laughed,” wrote mike royceformer ep on once a day, on Twitter. “58 is true comic genius.”
Royce suggests his old TNT comedy men of a certain age act as a lead-out Riverdale.
After Riverdale, stay tuned for the brand new pic.twitter.com/EAPeceLF9S
— Mike Royce (@MikeRoyce) 15 August 2022
– sexy teen
– The Bucket List: The Series
– Golden Girls: The Next Generation
— alex zalben (@azalben) 15 August 2022
— Spencer Althouse (@SpencerAlthouse) 15 August 2022
Finding out the average age of a CW viewer is 58 is the best thing that could have happened to me. Maybe you have time to watch TV when you’re 58? Time to sit back, crack a white claw and live vicariously through the fake teens you’ve always heard of teens?
— Cassie (@Caissie) 15 August 2022
— Uzi (@uzionmain) 15 August 2022
“You hear about that? – Apparently the average age of a CW viewer is 58. 58 years! Now I know you’re thinking, this is absurd!
But just imagine how long Supernatural was going on.” pic.twitter.com/ZbjyKRWyO1
— Matt Sibley (in his red age) (@Matt_Sibley) 15 August 2022
So it was The CW the whole time? pic.twitter.com/V6v0aCtTxs
— Scott of Rivia (@DerfelMacGuffin) 15 August 2022
Average CW viewers watching the Organ Harvesting cults and supernatural plot playout on Riverdale: pic.twitter.com/xSIAiVQZ9P
— barchiedaily (@barchiedaily) 15 August 2022
For what it’s worth, younger audiences tend to stream CW Programming — Don’t watch it day and date on your living room Samsung.
nexstar today Confirmed It is set to take a 75% ownership stake in CW, along with the previous 50-50 owners. Paramount Global And Warner Bros. Discovery Each is keeping 12.5%. The transaction will formally close in the next few weeks.
Carter said during this morning’s call that The CW’s demographic focus will also change over time. The promise was to make The CW profitable by 2025.