Unique: There̵7;s not much about the self-taped audition process that Charisma Carpenter likes. Hardly any response. There are no over-overs. And if she’s not paying a coach to study with her, she’ll have to rely on friends in her Midwestern town.
But she would rather choose that scenario than rely on artificial intelligence to help her find a job – no matter how flawed the new reality may be. So when he received a random email asking to be included in Largo.ai’s “100 Actors Program,” he raised the red flag on social media, right when fellow SAG-AFTRA members were staging a sit-in to fight for AI protections.
An email from a salesperson from Switzerland-based Largo.ai promised that “direct relationships with producers and directors will allow you to receive auditions directly from them.” It also states that Largo.ai will “automatically suggest matching characters to producers/directors” and “you will not be charged any commission for the roles you secure.”
“Well, AI Is Coming to Casting Directors, Agents, and Managers Too,” Carpenter wrote on his instagram Account. ‘Seen as intermediaries.’ AI protection across the board! “
was among the actors to respond to Carpenter’s post yellow JacketMelanie Lynskey, who wrote, “Having ‘middlemen’ who believe in you and think of you for roles that might not be 100% right for you, but they know you can do, is what makes an actor a career.” this is madness.”
Upon reaching the deadline, Carpenter called the AI casting process “ridiculous” and insisted that “AI is not a belief system.” “They can take data and statistics and spit out a formula that says this person is right for the role, but there’s no foresight,” the actress known for her work continued. angel And dynasty, “Ai do not know me, they do not know the richness of my soul. They don’t know my life experiences. They don’t know about the books I read. They never interacted with me to find out how perfect I am for a role that Data might not have expected.”
The Casting Society declined to comment on AI casting, but a spokesperson pointed to a recent Reddit thread suggesting that this is a possible scam, Not so, says Sami Arpa, CEO of Largo.ai, which “also has a presence in Los Angeles, London and Istanbul”. according to its website,
Arpa wrote to Deadline, “We can see that current responses are quite superficial by casting directors or voice actors to establish composite AI as a direct enemy.” “Our system has nothing to do with either. Largo.ai is primarily built for producers, studios and distributors, and many of them are already using our platform since 2019. The main goal of our platform is to analyze the content right from the script to development stage, and provide feedback to the producers on the story, casting and potential audience along with the expected financial results.
Arpa continued via email, “Our system is not eliminating any jobs, as claimed in some of those Instagram posts, by people who have no knowledge on the platform.” “For the casting part, the system has proposed over 100K actors to producers during the last 4 years completely free of cost. Our new system for actors is just an additional system that we have released for actors after receiving requests from many actors. Because our AI was already automatically proposing actors to producers based on their past credits during the last 4 years, and we were getting requests if we could provide them with an option to directly connect with producers in such connections made by AI. That’s how we started this additional service for actors in a narrow and experimental way.
Carpenter isn’t interested in exploring what Largo.ai has to offer. After posting it on IG, fans described it as “creepy,” while actor Jordan Gavaris (Lake) called it “absolute madness”. Gavris wrote, “The only reason I have the job is because the casting championed me for amorphous reasons.” “AI will never be a fan.”
“I have amazing casting directors who keep me coming back again and again to get work,” she tells Deadline. “I’m really under a lot of pressure to see how the actors would benefit from going this route.”