Emperor Prithviraj had deposited on Friday 1.60 crore*A few more footfalls at the box office and on Saturday. The result was 2 crore* More were added to the total of the movie, which is now on 58.65 crore, While the fate of the film has already been decided, it is now a matter of collecting as much as it is running in theatres.
Since the film has not done well theatrically, it may be that there is some kind of advantage for OTT and satellite medium. On satellite, the film will release early now and will release in just four weeks. This would give it an early release advantage. akshay kumar movies like Laxmi, Bell Bottom, Sooryavanshi and Atrangi Re have scored well on OTT and are the first and last in the list to find direct-to-OTT releases. Since Samrat Prithviraj hasn’t been seen much theatrically, it may well attract attention, at least on the small screen.
Meanwhile, Yash Raj Films may be aiming to start the promotions of their next film. shamshera, This is also a film that was announced pre-pandemic and will actually be Ranbir Kapoor’s next release after Sanju. While his upcoming Biggie Brahmastra has been in the news for all the years now, and will remain so till its release in September, just waiting to see when YRF starts its campaign for the Karan Malhotra directorial , which is set to release in just one. A little over a month from now.
*Estimate. final number awaited
Note: All collections according to production and distribution sources