Oscar winner Viola Davis says social media has undermined her art form, especially as it pertains to modern theatrical films.
The “Fence” and “The First Lady” actor has come up with a blunt and juicy indictment for hitting the market today, reports Variety.
In a talk about her content label Juvi at the annual Produce By conference on Saturday, Viola Davis discussed the notion of escapism at Cineplex and how tentpole movies can erase the nuances of storytelling.
“Social media has taken over the definition of this art form. I think the term ‘escapism’ is somewhat interesting – we all aim to sit at a movie with popcorn and Sour Patch Kids and forget about our lives – but, literally, it destroys our art form. ,” Viola Davis said.
Davis explained that her younger daughter consumes big commercial fare like Marvel, which Davis says she’s a fan of, but “every time you’re in the room selling a story, it’s about that.” How much story can you make up that allows us to survive.
“The characters then become Mr. Potato Head, become Bobble Head. We forget who these people really are until a movie comes out and blows our minds.”
Sitting down with husband and business partner Julius Tennon, Viola Davis explains that they created Juvi Productions to help them explore stories rooted in reality. Davis said these types of prestige projects exist for “seeing ourselves, our mess”.
But those narratives usually don’t have people who look like us. This is a resistance to our humanity.”
“I’ll go bold,” suggested Viola Davis.
“I have to say, especially as a black person, there are a lot of things that are taboo. You’re asking most people in the room for money or asking for a green light, there are some things you don’t say It would be very humiliating. You don’t know until you try.”
“My mother always said, a closed mouth doesn’t get food,” concluded Tenon.